Senior Affiliate Executive – UK Online Pharmacy / Healthcare

Job Type: Full-time

Location: 100% Remote – India

Working Hours: Monday to Friday, 9:00 AM – 5:00 PM UK Time

Experience Required: Senior-level, hands-on affiliate marketing experience

Joining Requirement: Immediate Joiners Preferred

About the Role

We are looking for an intelligent, commercially minded and highly experienced Senior Affiliate Executive / Affiliate Marketing Specialist to build and manage our affiliate marketing channel from scratch.

This is not a role for someone who has only maintained an existing affiliate programme.

The successful candidate will be expected to independently take ownership of the entire affiliate channel — from strategy, platform/network setup, commercial planning and tracking through to affiliate recruitment, onboarding, optimisation and scaling.

Previous hands-on experience within online pharmacy, online healthcare, digital healthcare, weight management or a closely related regulated sector is mandatory.

We need someone who understands both the technical and commercial sides of affiliate marketing and can build a profitable, scalable affiliate programme with minimal supervision.

Key Responsibilities

  • Build the complete affiliate marketing channel from scratch.
  • Develop the affiliate acquisition strategy, commercial model and growth plan.
  • Evaluate and recommend the most suitable affiliate networks, platforms and tracking solutions.
  • Set up affiliate accounts, tracking, attribution and reporting infrastructure.
  • Define:
  • Commission structures
  • CPA / CPS models
  • New customer incentives
  • Tiered commissions
  • Performance bonuses
  • Promotional offers
  • Affiliate-specific discounts
  • Commercial terms
  • Create and manage the overall affiliate marketing budget.
  • Recruit high-quality affiliates directly and through affiliate networks.
  • Identify and onboard:
  • Content publishers
  • Comparison websites
  • Voucher / discount partners
  • Cashback partners
  • Healthcare publishers
  • Influencers / creators where commercially appropriate
  • Email publishers
  • Specialist healthcare and pharmacy partners
  • Other high-quality performance partners
  • Build an affiliate recruitment pipeline from scratch.
  • Conduct direct outreach and negotiate commercial agreements with prospective partners.
  • Build strong long-term relationships with affiliates and key publishers.
  • Create onboarding processes, partner guidelines and promotional materials.
  • Manage affiliate links, tracking codes, promo codes and attribution.
  • Monitor affiliate traffic quality and conversion performance.
  • Track:
  • Revenue
  • Orders
  • New customers
  • CPA / CAC
  • Commission cost
  • Conversion rate
  • Average order value
  • Affiliate contribution to overall revenue
  • Marketing cost %
  • Profitability
  • Identify high-performing affiliates and develop plans to scale them.
  • Identify low-quality or unprofitable affiliate activity and take corrective action.
  • Prevent misuse of brand terms, coupon codes, PPC bidding or other unauthorised promotional activity.
  • Monitor affiliate fraud, duplicate attribution and suspicious transactions.
  • Work closely with PPC, SEO, social media, CRM, development and finance teams.
  • Develop affiliate promotions around key campaigns, products and seasonal opportunities.
  • Negotiate increased exposure, placements and exclusive promotions with key partners.
  • Analyse competitor affiliate programmes and identify new growth opportunities.
  • Produce regular performance reports and commercially focused recommendations.
  • Continuously test new affiliate types, offers and commission models.
  • Scale the affiliate channel while maintaining strict customer acquisition cost and marketing-cost targets.
Mandatory Requirements

Applicants must have

  • Strong hands-on experience in affiliate marketing / performance partnerships.
  • Proven experience working with an online pharmacy, online healthcare, digital health, weight-management or closely related healthcare business.
  • Demonstrable experience launching or significantly building an affiliate programme from scratch.
  • Experience setting up affiliate platforms or networks.
  • Experience with affiliate tracking and attribution.
  • Hands-on experience recruiting affiliates from zero.
  • Strong experience negotiating affiliate commission structures and commercial terms.
  • Experience creating and managing affiliate budgets.
  • Strong understanding of:
  • CPA
  • CPS
  • CAC
  • ROAS
  • Commission %
  • Marketing Cost %
  • AOV
  • Conversion Rate
  • Revenue
  • Profitability
  • Ability to independently identify and recruit commercially valuable affiliate partners.
  • Strong understanding of affiliate fraud, attribution issues and traffic quality.
  • Strong negotiation and relationship-management skills.
  • Excellent analytical and commercial thinking.
  • Ability to work independently and take complete ownership of the channel.
  • Strong understanding of compliance considerations within healthcare/pharmacy affiliate marketing.
Online Pharmacy / Healthcare Experience

Relevant healthcare experience is a mandatory requirement for this position.

Candidates should be able to demonstrate experience working with an online pharmacy or healthcare business and explain:

  • Which website or brand they worked with
  • Their exact responsibilities
  • Whether they launched or managed the affiliate programme
  • Which affiliate networks or platforms they used
  • How affiliates were recruited
  • How commissions and offers were structured
  • Monthly affiliate revenue or order volumes
  • Approximate affiliate marketing budget
  • Customer acquisition cost
  • Commission / marketing cost %
  • How the programme was scaled
  • How compliance and partner quality were managed
General affiliate marketing experience without relevant online healthcare/pharmacy exposure may not be sufficient for this role.

What We Are Looking For

We are looking for someone who can come into the business and effectively say:

“I can build this channel.”

You should be capable of independently taking the affiliate programme through:

Strategy → Network / Platform Setup → Tracking → Budgeting → Commission Structure → Affiliate Recruitment → Onboarding → Activation → Optimisation → Scaling → Profitability The ideal candidate will not wait to be given a list of affiliates.

You should know how to:

  • Find the right affiliates
  • Approach them
  • Pitch the business
  • Negotiate commercial terms
  • Get them live
  • Track their performance
  • Improve conversion
  • Control acquisition cost
  • Grow strong partnerships
  • Scale the channel profitably
Interview & Assessment Process

Candidates who successfully pass the first round of interview may be required to complete a detailed Affiliate Channel Analysis / Strategy Test.

The assessment may include

  • Affiliate programme setup strategy
  • Recommended network/platform selection
  • Affiliate recruitment strategy
  • Commission structure
  • Budget planning
  • Tracking and attribution
  • Partner segmentation
  • Healthcare/pharmacy compliance considerations
  • First 30/60/90-day launch plan
  • Performance forecasting
  • Scaling strategy
The purpose of the assessment will be to evaluate practical ability and commercial thinking, rather than theoretical affiliate knowledge.

Pay: ₹20,000.00 - ₹60,000.00 per month

Benefits

  • Paid sick time
  • Paid time off
  • Work from home
Application Question(s):
  • Have you personally worked on affiliate marketing for an online pharmacy, online healthcare, digital health or weight-management business? Please mention the website/brand and your responsibilities.
  • Have you personally launched an affiliate programme from scratch? Please explain what you were responsible for, including network/platform setup, tracking, commission structure and affiliate recruitment.
  • Which affiliate networks or platforms have you worked with, and approximately how many affiliates/publishers have you personally recruited or managed?
  • What was the approximate monthly affiliate budget and revenue of the largest programme you managed? Please also mention the CPA/CAC, commission rate or marketing-cost target you were responsible for.
  • How would you recruit the first 20–50 quality affiliates for a new UK online healthcare/pharmacy business starting with no existing affiliate programme?
  • Can you independently own the entire affiliate channel, including strategy, recruitment, negotiation, offers, tracking, reporting and optimisation?
  • Can you work full-time Monday to Friday, 9:00 AM – 5:00 PM UK time in a 100% remote role, and what is your earliest possible joining date?
Work Location: Remote
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