Online advertising moves fast, and the specialist who keeps pace with it usually ends up shaping how a brand shows up online. We're hiring an Online Advertising Specialist to plan, launch, and fine-tune paid campaigns for a mix of clients across industries. The role is open to both part-time and full-time candidates, so if you've been hunting for online advertising specialist jobs that actually bend around your schedule, this one's worth a closer look. What this job is really about You'll sit at the intersection of strategy and execution. On one side, there are client goals, budgets, and target audiences to think through. On the other hand, there are the day-to-day mechanics of building, monitoring, and adjusting campaigns across platforms like Google Ads and Meta. The two halves feed each other constantly — a good specialist reads the numbers, spots what's working, and adjusts course before a campaign underperforms rather than after. This isn't a role where you set a campaign live and walk away. Expect to check in on performance data regularly, compare notes with teammates, and revisit assumptions as results come in. Where your time will go Building and managing PPC campaigns across search, display, and social platforms Writing and testing ad copy that actually gets clicked, not just seen Setting up conversion tracking so results can be measured accurately, not guessed at Adjusting bids, budgets, and targeting based on live campaign analytics Pulling together performance reports that translate raw numbers into next steps for clients Coordinating with designers and content teammates to keep creative and copy aligned with campaign goals Keeping an eye on competitor activity and industry shifts that might affect strategy What you'll need to bring We're looking for someone who's already spent real time managing paid campaigns — this isn't an entry-level learning-on-the-job situation. You should be comfortable with: Hands-on experience running Google Ads and Facebook/Meta Ads campaigns from setup through optimization A working understanding of SEM and how paid search fits alongside organic strategy Comfort reading campaign dashboards and pulling insights out of data without hand-holding Solid writing skills — ad copy has to earn attention in a few words Basic familiarity with analytics tools (Google Analytics or similar) to track what's actually converting An organized approach to managing multiple client accounts or campaigns at once If you've got a couple of years of hands-on digital advertising experience under your belt, you're likely a strong fit for this opening, whether you're weighing part-time or full-time digital advertising specialist roles right now. Nice-to-haves that'll help you stand out A recognized certification in Google Ads or Meta Blueprint Some working knowledge of SEO principles, even if it's not your main focus Experience with programmatic display advertising or retargeting campaigns Familiarity with A/B testing ad creative and landing pages Prior agency-side experience managing several client accounts simultaneously None of these are dealbreakers if you're missing one or two — they're just things that make onboarding faster and your first few campaigns smoother. How the team works day to day At Naukri Mitra, we care more about whether campaigns are producing real results than about how many hours someone logs at a desk, which is part of why this role is open to both part-time and full-time arrangements. You'll have a say in how you structure your week, provided the client work stays on track. Communication happens often but stays practical — quick syncs on what's moving and what isn't, rather than meetings for the sake of meetings. People here tend to be curious about the "why" behind a metric, not just the metric itself. If a campaign underperforms, the instinct is to dig into the reason rather than just tweak the budget and hope. That mindset matters more to us than years of experience on a resume. Why this role is worth your time You'll get exposure to a genuinely varied client base, which means your portfolio grows faster than it would if you were managing one brand's ad account in isolation. Beyond the day-to-day, there's real room to grow into a senior strategist position as you build a track record — this is one of those digital advertising specialist vacancies where the next step up is visible, not vague. Compensation for this role is $55,000 per year, with the flexibility to work part-time if that suits your situation better. Either way, you're compensated for outcomes and expertise, not just hours logged. Applying If you've managed paid campaigns before, know your way around a performance dashboard, and want a role that respects your time whether you're working part-time or full-time, we'd like to hear from you. Submit your application along with a short note on a campaign you're proud of — what you did, and what it achieved. We're reviewing applications for this online advertising specialist opening on a rolling basis, so don't wait too long to send yours in.