Market Research and Competitive Analysis Specialist
What role you will play in team: You'll be a critical member of the market intelligence team, providing actionable insights to shape Meesho's strategic direction.What you will do: Conduct deep dives into market trends, competitor strategies, and customer behavior to inform product development and business strategy.Key responsibility:Conduct primary and secondary market research, including surveys, interviews, and data analysis.Develop insightful competitive analyses, identifying key competitors, their strengths and weaknesses, and market share.Analyze market trends and identify opportunities for growth and innovation.Prepare concise and compelling reports and presentations for senior management.Track key industry developments and competitive activities.Contribute to the development of market segmentation and targeting strategies.Required Qualification and Skills:Bachelor's degree in market research, business administration, economics, or a related field.0-1 year of experience in market research or a related field.Strong analytical skills and experience with data analysis tools.Excellent written and verbal communication skills.Proficiency in Excel, PowerPoint, and other relevant software.Benefits Included:Competitive salary and benefits.Opportunity to work in a fast-paced, dynamic environment.Exposure to a variety of challenging projects.Chance to make a significant impact on Meesho's growth.A Day in the Life: A day involves data analysis, report writing, market research, and presentations to senior management.